Invite the world to run, jump, swim, ride, play for good.
Creating an Intelligent Platform to Activate the Inseparable Link Between Sport & Philanthropy
\UP Partners with Team Vie to Develop & Market a Revolutionary Virtual Social Competition Platform Where Individuals & Teams Can Compete in Sports They Love for Causes They Care About
Vie leans in on \UP for deep sports marketing, gamification & tech roots to exploit first mover advantage in a disruptive sports philanthropy platform.
\UP engaged at every layer of development from product design through prototyping, engineering to a 3 phase POC, including cementing high profile strategic partnerships & sponsors.
Tip-of-The-Spear Tech.
\UP pioneered novel user engagement engine through break through proprietary match & intelligent teaming tools, engaging users via VieMi™, trainable agentic digital twins, automating competition through activity, player & cause pairings.
Results:
Three successful campaign pilots aggregating over 28,000 individual players. distributed across four continents.
More than $6.5M raised for 28 unique 501(c)(3)s, with over a 1/3 through Vie proprietary corporate matching pairings.
$2.3 Million in donated goods via Good360 allocated to children in need & Ukrainian refugees in Poland.
Launched the world's first virtual hybrid charity golf tournament.
Launch Video
Late Nights Building the Future of Sport Philanthropy
First Tee POC
Vie for Good Original Freeform Competition
In it's third pilot \UP concocted a special Vie competition partnered with Elevat3 Chicago chapter for the benefit of the kids of St Ignatius School in a wholly original relay across Chicagoland on the L. Progress was mapped in real-time back to the Vie event platform and live cast by pairing with the participants digital devices.
Pilot 3
VieMi Agent Digital Twin
\UP implements agentic personal avatar creation across Vie platform to drive activity recommendation, intelligent team composition & competition paring.